New Balance Women's 327 Sneakers

With the advent of recreational running in the 1970s, the focus of running shoes shifted from pure existence to performance. While designs from this era would be considered too simple by today's standards, this decade is the moment when running shoes gained their true meaning. The 327 sheds new light on the 1970s as a time of innovation by boldly reshaping classic design elements in a thoroughly contemporary perspective. With an edgy rework of the proven wedge silhouette, an asymmetrically applied "N" branding and a trail-inspired, wraparound outsole, the 327 is nothing less than a complete reinterpretation of our running tradition.

• big brand n
• Centrally placed linear branding with "New Balance" lettering
• Cushioned sole inspired by the 355 trail running shoes